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Fascinated Nation Crew Business And Marketing

Month: November 2018


FUSIONEX has been selected as the technology partner for #MYCYBERSALE 2018 and will power up the platform by providing a comprehensive system for the nation’s largest online sale, which will take place from Sept 3 to 7 this year.

The annual #MYCYBERSALE event has been dubbed the biggest online sale in Malaysia and provides a multi-channel platform for Small Medium Enterprises (SMEs) and micro enterprises to offer alluring deals, amazing discounts and exclusive promotions for online shoppers to take advantage of.

This event also offers an opportunity for merchants in Malaysia to be seamlessly part of a fast-growing e-commerce community and ecosystem.

More than 600 merchants are expected to ship orders to China, United Arab Emirates, United States, and other countries in Europe and South East Asia.

The event is targeting to surpass RM50 million in export revenue as well as more than RM370 million in gross merchandise value (GMV).

#MYCYBERSALE 2018 is organised by the National ICT Association of Malaysia (Pikom) and supported by the Malaysia Digital Economy Corporation (MDEC).

Pikom and Fusionex have entered into a strategic partnership to bring exciting technology and a comprehensive platform to better serve the needs of industry players.

fusionex founder

Pikom chairman Ganesh Kumar Bangah said: “This strategic partnership with Fusionex offers an improved back-end system to enable merchants to benefit from seamless marketplace transactions and a better reporting mechanism during #MYCYBERSALE. We would like to thank Fusionex for being part of this initiative.”

Earlier, Ganesh had shared that this year’s tag line for MyCybersale is “Shop until you drop!”.

Fusionex founder and group CEO Ivan Teh said: “We are delighted to be a part of this amazing #MYCYBERSALE team (championed by Pikom and supported by MDEC) and look forward to making this a resounding success (for the industry and community). We hope businesses will take full advantage of this inclusive, user-friendly digital platform and program, to expand their reach and market access.

“In today’s world, businesses (whether large corporations or SMEs) can no longer assume that customers will connect and purchase products the way they used to in the past. Today’s customers are savvy and always connected. If merchants are not engaging customers effectively via e-commerce (and via an omni-channel approach), then they’ll be losing out in this era. We hope that Fusionex’s technology platform via MyCybersale will give merchants a leg-up and opportunity to succeed in this space.” https://www.thestar.com.my/business/sme/2014/06/27/built-around-big-data-tech-company-boasts-office-as-futuristic-as-its-products/

Robin Ooi SEO Specialist

Your site possesses a vocal, as well as search engine optimization copywriting solutions ought to construct a crystal clear information.

There are actually lots of s.e.o marketing companies that impersonate copy writers – which may place all of them ahead regarding online search engine concentration as well as ranks. S.E.O marketing doubtless produces the web traffic to your web site. Without it, you will be actually shed in the certainly never finishing sea of internet sites. It is actually alluring to tap the services of a search engine optimization company to just establish your keyworded web content, provide your site, and also let it go. This is actually an unfortunate error for on the internet organisations to bring in – the moment the website traffic is actually provided, they shed purchases. A healthy and balanced dosage of advertising recognition is actually truth found diamond when it concerns seo-savvy copywriting solutions.

A great search engine optimization copy writer avoids cookie-cutter item summaries however still deals with to slide your key words in there for Yahoo and google to read through. They recognize just how to construct your company and also your firm graphic making use of properly composed, reasonable duplicate. They are actually the crucial part of a correct online search engine advertising initiative – they offer your firm a vocal that stands up a reduce over the remainder.

If you are actually seeking the “sell variable” – that is actually where really good copywriting can be found in. A technical that understands exactly how to bury an internet site in key phrases does not focus on ingenuity as well as brilliance. That misbehaves for you given that those are actually the many things that produce your items stand apart, improve your action fee, and also ride purchases. S.E.O marketing organizations rely upon keyword concentration – a typically challenging formula that examines to find the amount of your key words are actually reading through Google.com. Keyword phrase concentration is actually a fantastic resource to mess along with internet search engine leads – yet it is actually certainly not automatically the resource you intend to manipulate when you are actually making an effort to convince customers to really associate with what you are actually supplying. (And also associate with all of them as though they return for additional.).

Would certainly you inquire a search engine optimisation marketing agency to compose your printing leaflet? Assist you consider a text for your television commercial? Would certainly you inquire to collect a media package for possible entrepreneurs? Naturally certainly not – that is actually certainly not what they focus on. Search Engine Optimisation marketing providers concentrate on interacting along with online search engine – certainly not individuals.

When you kind words “search engine optimization copywriting” in to Google.com, countless write-ups as well as carrier web sites turn up. However the amount of all of them are actually absolutely beneficial? Is actually seo-friendly copywriting the specification? Are actually all copy writers currently seo-savvy? In reality, if you are actually searching for a qualified search engine optimization copy writer, you are actually mosting likely to need to have to search.

Robin Ooi Search Engine Optimization companies usually tend to become somewhat lengthy – they are actually pushing excess of internet search engine Robin Ooiproportions. They understand that as a search engine optimization company, their objective is actually to receive an internet site in to the best of the online search engine end results. Once they have actually performed that, they have actually accomplished their work. They may not be there certainly to compose purchases duplicate or even think about an appealing, brand-building motto. They exist to aid you supply equipments – certainly not minds. However, a search engine optimisation company simply does not possess the advertising and marketing know-how to make site web content that reels in the vital elements of advertising and marketing: mental draw, a convincing information, as well as an appealing deal.

Therefore, what carry out real search engine optimization copywriting companies provide for my website? SEO copy writers center initially on the notification, at that point the interpretation to Google.com. They are actually skilled linguists that create a hassle-free switch coming from internet search engine foreign language to customer-centric foreign language. They compose your duplicate along with s.e.o key words in thoughts (a 2-7% keyword proportion, which is actually the requirement) yet they still include type and also vocal to what you are actually offering.

Consider the job of several of the best s.e.o marketing organizations. Do it currently. Google.com ‘s.e.o marketing’. Check out this link https://www.catapultz.com.au/ to know more.

4/6 Burton St, Indooroopilly,
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Leasing An Office For Rent In Kuala Lumpur

coworking Kuala LumpurIf any sort of business person would like to create their personal structure, they need to invest amount of money on many affairs: they must have or even get property, style the establishment along with create the building and so on. Each of this necessity to use up a bunch of amount of money as well as, furthermore, this whole entire procedure additionally requires a lot opportunity to become finished. Yet, if the business owner rental payments their office, they perform certainly not require to manage those challenging as well as lengthy concerns.

Therefore, it may be stated that making use of workplace for rental payment is actually a possibility worth checking out for a business person. That is actually why the requirement of workplace for rental payment is actually enhancing each day. Numerous brokers are actually nowadays continuing their organisation through giving areas to various business owners. Due to this, today it has actually ended up being an effortless activity to locate an ideal workplace coming from several alternatives.

One more crucial concern of leasing an office for rent in Kuala Lumpur for releasing a brand-new company or even growing a present company in a brand-new location is it minimizes the danger of the handling. This is actually considering that it may certainly not be actually particular whether a provider is going to have the capacity to earn a profit or otherwise. If, a company is actually incapable to acquire their preferred monetize that area as well as they possess not one other choice without ending that organisation- it is actually much easier to lose hope that business if a business person performs certainly not possess a ton of assets and also homes during that location. Besides, the reduction coming from that job are going to after that be actually of a reasonably much smaller volume that will definitely be actually simpler to eliminate too.o

Workplace for rental fee is actually an appropriate substitute for starting business owners. Possessing their very own private workplace might be actually an excellent simple fact for an organisation, yet it is actually certainly not achievable for all those youthful providers that are actually simply starting. For those newbies that can not manage it, renting out a workplace is actually an optimal selection for all of them. Sometimes, leasing a workplace is actually somewhat a lot more useful than to utilize an individual one. In the event of leasing a workplace, the business people may appreciate a bunch of centers that are actually given due to the companies of workplace. As an instance, much of the area companies possess their very own protection groups, service technicians for servicing and more. Thus, if a service rental fees a workplace, business owners carry out certainly not require to think about the servicing or even protection devices. It is actually the role of the suppliers to provide a business along with the greatest feasible company in their property. Besides, one that considers purchasing their individual area, they must invest a sizable quantity of amount of money in a solitary opportunity. Alternatively, the person that rents out an office, they perform certainly not need to have to devote a huge quantity of loan being one. Instead, they can easily take advantage of that volume of funds in their organisation. This could be an exceptionally beneficial simple fact for a brand new business owner that carries out certainly not possess a massive quantity of financing.

Check out https://www.kl33.my/ for more details.

KL33 Properties Sdn Bhd
10, Jalan Sultan Ismail,
Kuala Lumpur, 50250 Kuala Lumpur,
Wilayah Persekutuan Kuala Lumpur
03-2181 0829 / 03-2020 2033

No time to lose to gear up for Industry 4.0

PETALING JAYA: Companies cannot afford to exist in a vacuum, shying away from the complications of Industry 4.0. With the accelerating pace of change and new business models being thrown up almost daily, they need to figure out how to navigate this new world and secure their place in it.

The Edge Malaysia managing editor Anna Taing said companies need to keep their ears to the ground as every industry is being disrupted in unthinkable ways.

“And to put a more positive spin, figure out what the world is going to look like and design a business model to address that world,” she said in her opening speech at the The Edge Industry 4.0 Forum: Embracing Digitisation in Petaling Jaya on Saturday.

Taing said there are real requirements in the market that are not being addressed.

“And you have to figure out what these are and come up with solutions for them, rather than hop on the latest bandwagon.

“Technology will help you get there and scale. It is a means to an end, rather than an end in itself,” she added.

Frankly, Malaysian companies should not be too worried as they are in the best position to take advantage of Industry 4.0, according to the first speaker — Fusionex International vice-president for new technologies Raju Chellam.

This is because the country has many unique features put together that neighbouring countries lack, said Raju in his presentation on Gearing up for 4.0.

“English language skills are also available in Singapore, but they have no land and no competitive labour. Cambodia and Vietnam may have competitive labour, but they don’t have the English language skills or the infrastructure. (For Industry 4.0 to take off in Malaysia), what it will require is probably political will and awareness from the community,” Chellam said.


In order to achieve this goal, companies should find a partner who can help address their weak spots, such as in AI (artificial intelligence) or data management.

“You should find a partner, not a vendor. A vendor will sell something to you and go away. A partner will invest in you, do the proof-of-concept free of charge and invest in your success,” Chellam said.

The second speaker, Linear DMS Solutions Sdn Bhd managing director, Dave Choong, said regardless of industry type, there is no better time than now for small and medium enterprises (SMEs) to adopt and reap the benefits of adopting the Internet of Things (IoT). Unlike previous disruptive technologies, he said Industry 4.0 technologies pose a real threat to businesses who do not catch up.

“If you do not take action today, you will be left out. In every scenario, businesses are losing millions annually because they lack visibility, automation and risk mitigation through predictive analysis [that IoT adoption can provide].

“Despite the disparity of industries with the technology, SMEs can take advantage of low-hanging-fruit technologies and leverage on global [cloud] infrastructure and tech trends from service providers,” he added in his presentation on Journey to Digitisation: IoT.

Choong cited a use case in agriculture — an industry where the businesses are run by subject matter experts who have been operating in the same way for generations.

With outdoor IoT enablers, such as long range (LoRa) technology and narrowband IoT (NB-IoT), he said farmers may address pain points such as disease outbreak, rising wages, pond pollution and survival yield.

The third speaker, Loke Khing Hong, director of Medical Devices Corp Sdn Bhd brought it down to brass tacks. He had invented an automated peritoneal dialysis machine that was IoT-enabled.

Speaking on Transforming Dialysis with IoT towards Made in Malaysia 2025. Loke pointed out that kidney failure patients today can opt for a transplant or two forms of dialyses — haemodialysis or peritoneal dialysis.

“Haemodialysis is a hospital or centre-based treatment, where the patient needs to endure a gruelling seven-hour process every alternate day. If you opt for this method, then you just won’t be able to work anymore — you’ll lose your source of income.”

Alternatively, a patient may opt for peritoneal dialysis, a far less invasive and more practical treatment option. The only problem, according to Loke, is that peritoneal dialysis has not seen any major innovation in decades, and worse, has been dominated by a small handful of international companies.

“The automated peritoneal dialysis machines currently in the market are large, 16 kg devices,” he said.

But Loke, an accountant by training, has been able to develop a unit that weighs just 3kg, and is equipped with state-of-the-art sensors that monitor a variety of parameters during the dialysis treatment.

“The machine is controlled by an app on a Bluetooth-enabled smart device. Intelligent sensors in the machine read and record the data on a Cloud-based server. The patient’s physician may then access this data and monitor the patient’s overall condition and health during treatment in real time, albeit remotely,” he said.

This overcomes a major pain point in the dialysis treatment, according to Loke. Healthcare professionals typically want their patients to come in to the hospitals or treatment centres, so their conditions can be monitored directly.

The IoT-enabled automated peritoneal dialysis machine, as envisioned by Loke, could be a multi-billion-dollar game changer. In providing a locally-manufactured alternative to clunky and expensive imports, he might just be able to shake up a health sub-sector that has seen little innovation over the last few decades. https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=224466704

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